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Andrea Ciufo

Data Scientist and Proud Civil Engineer

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Chap 7 Loyalty – Brand Fanatics

December 3, 2022 by Andrea Ciufo

These posts are a collection of notes and summaries from the book “How Brands Grow: What marketers don’t know” by professor Byron Sharp. This work is a must read for any marketer. My personal goal when I embarked on this series of posts was to get a deeper understanding of the book and its lessons, and … Read more

Categories Marketing Tags brand, how brands grow, loyalty, marketing Leave a comment

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Discipline is the bridge between goals and accomplishment. -Jim Rohn 

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