Chap 10 – What price promotions really do prt 3 How is truly beneficial a price discount strategy?
These posts are a collection of notes and summaries from the book “How Brands Grow” by professor Byron Sharp. This […]
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byron sharp
Marketing
Chapter 6 – Who do you really compete with? (Can Kotler be wrong?)
These posts are a collection of notes and summaries from the book “How Brands Grow: What marketers don’t know” by
Chapter 1 – Marketing and Bloodletting – How Brands Grow
These posts are a collection of notes and summaries from the book “How Brands Grow: What Marketers Don’t Know” by